MEMPHIS, TN - September 27th, 2017
In’Tech Medical SAS , the leading Contract Manufacturer of surgical instruments in Orthopedics, today announced that it is consolidating its global brand identity designed to underscore the company’s commitment to providing manufacturing solutions in the United States, Europe and Asia-Pacific.
“The new brand reflects both the current evolution of the company, as well as our vision for the future.” says Laurent Pruvost, President. “Since inception in 2000, we have been recognized as a high-quality European manufacturer of surgical instruments in Orthopedics. With the successful integration of Turner Medical in 2015, in the United States, followed by the acquisition of Ortho-Solutions in 2016, in Malaysia, we have become a global player in our niche market. We felt that it was important that our branding reflects our ability to provide scalable solutions to our growing number of customers with international ambitions.”
The new branding intends to highlight In’Tech Medical core mission. By expanding its services through hand-picked acquisitions while building a synergy between each site, In’Tech Medical strives to provide an extensive range of manufacturing solutions in order to better serve the customer.
“The new brand reflects both the current evolution of the company, as well as our vision for the future.”
The three new logos capitalize on the traditional In’Tech Medical brand identity showing an evolution not a revolution,” said Romain Ibled, Global Sales Manager. “Having a brand architecture that represents each region in which we have manufacturing capabilities highlights In’Tech Medical’s strength as a one-stop-shop, as well as our ability to provide a high level of customer service internationally. We wanted our new branding to invite our customers to think globally as they engage us locally.”
While In’Tech Medical brand has evolved to better represent what the company is today, the company’s value proposition remains the same, one of total commitment to customer satisfaction and long-lasting relationships.
In’Tech Medical is currently on a world tour, and will be exhibiting in Europe (Eurospine - booth L73) and in the United States (NASS - booth #540). The company invites you to join them to discuss more about the opportunities stemming from this new global branding initiative.